Logo for Online-Shop brand

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This customer received 63 logo designs from 22 designers. They chose this logo design from Mokora as the winning design.
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Logo Design Brief
We need a logo for a new online-shop product called neoshopia. The product is not only the shop software itself it also contains marketing campaigns, design development and a financing model.
The most important thing of the software is that unlike traditional online-shop-systems the software focuses on buying incentives by emotions and stories.
Neoshopia should be the brand to realize extraordinary online-shop-solutions with emotional user experiences. The shop customers do not have to buy the shop but we get a percentage fee for each sold product.
About us: We are a web agency (netzmuehle.at) with a focus on web-design and web software development.
Updates
Project Deadline Extended
Reason: We have currently more than one favorite logo and habe to do internal discussions. Thank you!
Added Monday, October 31, 2011
Target Market(s)
start-up or creative people with an interesting product looking for an investor to create an online-shop
Industry/Entity Type
Marketing
Logo Text
neoshopia
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- "emozioni e storie" should be used as addtiontional text respectively as claim.