New Advertising Agency Needs a Wordmark Logo Design
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This customer received 124 logo designs from 51 designers. They chose this logo design from gutsdudi as the winning design.
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Logo Design Brief
We need a wordmark/typographic logo design for a new advertising agency based in Los Angeles called "VidStream Media". The agency specializes in buying and selling online video advertising, such as the very same ads you would see on television, but instead of appearing on TV they appear on websites and within smartphone and tablet apps. Please read the very brief instructions document attached, which is a smiple 1-page guide. There is also a document showing logos of other companies within the same industry.
Updates
Project Deadline Extended
Reason: I requested some revisions from some designers, so I am extending to allow them to re-submit the revisions.
Added Wednesday, May 18, 2016
Target Market(s)
Top brands as Coca Cola, Toyota, Best Buy, Chase Bank, etc, etc). Also publishers of websites and apps such as CNN, Yahoo, Huffington Post, Vox, Woven, Business Insider, Zynga (Words With Friends app), Pandora app, Flipboard app, etc, etc
Industry/Entity Type
Ad Agency
Logo Text
VidStream Media
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- * The design must be very "Apple-esque" (aka -- cool-factor), and should be very clean and streamlined and modern.
- * The V and S in VidStream and the M in Media must be capitalized or enlarged in comparison to the other letters.
- * The D in "VidStream" and the D in "Media" must be integrated with an online video player arrow/button. See PDF instructions attached.
- * Best colors are greys/silvers and any/all colors used should have a grey-ish or silver tint. Blues are especially desirable. Use the kinds of colors that you might see in a movie that takes place in outer-space such as Gravity, Interstellar, The Martian, Star Wars, etc
- * The design of the logo text/type must match well with a widely-available basic font, such as the fonts that are available in a standard version of Microsoft Word. Please specifically identify the name of the font that it matches well with.
Should not have
- * Do not include any additional graphics/images other than designing the actual letters themselves in the company name, VidStream Media.
- * It should not have a cartoon-like feel, and it should not have bright colors.