GABBI Awards - Looking for Iconic Award for this new Ad Industry Awards Program
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This customer received 31 3D designs from 9 designers. They chose this 3D design from Studio Branco as the winning design.
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3D Design Brief
We are looking for an award icon to be created for a new advertising awards program called the GABBI's (Global Audience Based Buying Innovators Awards).
The awards will be presented to brands and agencies.
The award is to to celebrate the best of audience based buying (categories like best Programmatic Agency, Best Use Of Data, Best Addressable TV Campaign, etc.). We need an iconic award, like the Cannes Lion that brands and agencies will be proud to display.
The award should be large enough to be held (again think Cannes Lion, Moon Man, etc.).
We want something very creative and iconic. Initially the awards were to be an idea of chasing unicorns so rewarding the best in creativity, media and marketing. We have seen awards that were just solid metal squares with a logo or first initial of logo die cut, we have seen others like the Cannes Lion or Oscar that are a bit more iconic.
We are looking for something that is more iconic.
Our market is celebrating the best in audience buying in video across all screens (TV, Digital, Mobile, DOOH, etc.)
Updates
Project Deadline Extended
Reason: We have been asked by a few designers to extend the deadline
Added Tuesday, June 14, 2016
Target Market(s)
CMO's and Ad Agency Leaders
Industry/Entity Type
Industry
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- An iconic award design that people remember (Think Cannes Lions, Oscar, MTV Moon Man, Etc.)
- This needs be able to be made in metal as we will have gold, silver and bronze awards.
Nice to have
- If it is somehow relevant to use our logo, feel free to do so - but wondering if a statue of sorts makes more sense
Should not have
- Should not be glass or acrylic