Software design company needs logo design
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This customer received 94 logo designs from 44 designers. They chose this logo design from marius.b as the winning design.
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We require a logo to represent a fresh and modern software development company in the UK that stands for quality, innovation and integrity. We provide web/database solutions. Our current website is located here http://www.induti.co.uk/ and is currently undergoing a re-branding process. We also provide RecruitmentWorx (a cloud recruitment CRM) located here http://www.recruitmentworx.com/.
Target Market(s)
Anyone buying bespoke software services - middle managers, company owners, senior managers. No particular demographic.
Industry/Entity Type
Business Software
Logo Text
induti
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- * The logo should include our company name “induti” (all lower case) plus “software solutions” (not case sensitive e.g. all lower or upper or camel cases are fine – whichever looks best).
- * The logo should cater for a number of different coloured backgrounds e.g. white, dark, blue etc.
- * The logo should be provided with a transparent background and should avoid shaded/feathered edges
- * The logo should cater for a monochrome display (i.e. the logo may be presented in different colours but will also look good displayed in just white on a dark background)
- * The logo as a whole should be wider than it is high e.g. more rectangular than square (in order to fit compactly at the top of a website or web application)
- * We would also like any graphical element to be able to be displayed as an avatar in the likes of Twitter etc. so a square format to the graphical element would be good
Nice to have
- We've uploaded a suggested format for a logo but are totally happy for designers to put their own interpretation on it.
Should not have
- * Any graphic in the logo should not be formed from the company name (e.g. incorporating the “i” as part of the graphical design) as we would like the logo to be interchangeable with the products we supply (such as RecruitmentWorx) e.g. we can swap “induti” for “RecruitmentWorx”, change “software solutions” to “recruitment CRM” and change the key colour on any graphic to a different colour
- * As we require a modern logo we do not envisage fonts such as Times New Roman and Arial.