Logo for Young, Energetic Local Radio Station

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This customer received 149 logo designs from 39 designers. They chose this logo design from Atvento Graphics as the winning design.
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Logo Design Brief
We are a rebranding radio station based in Leamington Spa, UK called Fresh.
We cover Coventry, Kenilworth, Leamington Spa, Warwick and surrounding areas. Our target audience is ages 16-24 living/working in the local area. We play mostly chart music, with a few niche shows playing specific genres such as house, indie/alternative etc.
Our ideal logo should be bright, modern and easily identifiable.
The logo text should mainly be - "Fresh"
Space for the following tagline would be beneficial - "Coventry and Warwickshire's Freshest Music"
Updates
I am a huge fan of the following logo:http://i.imgur.com/dxtWv26.jpgMaybe with a bit of colour. Added Tuesday, June 21, 2016
Target Market(s)
United Kingdom
Ages 16-24
Living/working in Coventry, Kenilworth, Leamington Spa, Warwick, surrounding areas.
Industry/Entity Type
Radio Station
Logo Text
Fresh
Number of Pages Required
2 page
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Bright colours, but the logo should also look good in greyscale.
Files
Payments
Total
£210
Project Deadline
25 Jun 2016 20:33:51 UTCProject Upgrades
Bundled project(s)
- offering £79 web design to winner
- offering £35 stationery design to winner