Healthcare Company Needs Dynamic Logo Design
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This customer received 41 logo designs from 16 designers. They chose this logo design from Aarielle as the winning design.
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Logo Design Brief
We need a new and exciting logo which will demonstrate to our target audience health shops and pharmacies that we are a sophisticated and dynamic organisation to deal with. We sell skincare and different health related products that are sold into pharmacies and health shops. We sell a large variety of different products from skincare to vitamins to toothpaste and bandages. Our business is selling and distributing to retail shops. We have been in business now for 24 years and gradually increased the types of products that we sell to be more than just skincare. We also offer a service as well were we have sales reps on the road.
Target Market(s)
Retail Market within healthcare industry
Industry/Entity Type
Pharmaceutical
Logo Text
Biochoice Healthcare
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We want to have a bright and modern logo. But also something that shows or demonstrates that we are in the industry or offering good quality products within the skincare, medicine, and alternative medicine area.
Nice to have
- We would like to stick with the green colour but add more dimension to the logo. I also like the idea of having a second colour in the logo design.
Should not have
- We currently don't like our current green leaf logo. So we need to do something completely different to this design.