• S$320

• 61 designs

• 15 designers

---

Logo and Business Card Design Brief

T.W.C Company is a business that imports and exports cosmetics & beauty products around the world. We currently in need of a Logo upgrade and a Company namecard.

Company's Background to have a feel of what is our company direction:

The T.W.C Company Concept

To All Women,

T.W.C Company started with a personal tale of a husband and a wife.
There comes a time when even the prettiest woman in the world has doubts about the way she looks. When it happened to the woman I love, I wanted to do everything to help her regain her confidence.
The haste of today's society has outpaced her. The sacrifices for her loved ones, for a beautiful home, for a blissful family has claimed its price; her beauty. Through all this, she silenced her cries for solace with her inspiring endurance. A woman's strength constantly amazes me, but I heard her. Inspirited I embarked on a journey to restore her world to joy.
Compliments, Recognition, Communication, Priority.
I found a way to bundle all of these into a box to present to her every day. Day by day, I stood by her as the light grew in her eyes. I reveled in her radiance as she sort through the contents of every bundle. She was my dazzling sun again. Before long she shared that happiness with her friends and I shared mine with their husbands.
So idea for T.W.C Company was set in motion. The Women’s Concierge, every parcel is packed with a little appreciation, a little adoration. A touch of love to help you retain your beauty.

“You have our attention”

Sincerely,
Husbands


The LOGO needs to have these requirements
- The words "T.W.C" to be the eye catcher and "Company" will be a follow after.
- The words "By Husband" is a subtle wording to be added into the logo
- - The fronts for T.W.C Company must be serious and strong (No fanciful cursive etc) whilst the fonts for "By Husband" can be anything you deem fit.
- We are looking at minimalistic design with maybe a rose image or design being included in the logo (Subtle, Bold, whichever)
- The corporate colour is (Black, White, Red)

The Business Card needs to have these requirements
- The base colour of the card will be White
- This card will bear either the Company calling card as a corporate identity and it should also be able to double up as a personal employee namecard.
- The back of the namecard we will looking to insert a "pick up line" and our e-commerce discount code. So whoever picks up or takes our namecard, will flip to the back, to see a cheesy pick up line and the discount code for our online retail.


The general idea is to provide a masculine touch to a female industry. So we are aiming at a Minimalist, UNISEX approach to the design.

I will post some logo for reference of a general idea but do let your creativity unleashed. we are open to ideas, do drop us an email or PM if you have more questions.

Target Market(s)

Female, Professional, Aged 18 and above till older generations

Industry/Entity Type

Cosmetics

Contact Information for Business Card

The Business Card needs to have these requirements
- The base colour of the card will be White
- This card will bear either the Company calling card as a corporate identity and it should also be able to double up as a personal employee namecard.
- The back of the namecard we will looking to insert a "pick up line" and our e-commerce discount code. So whoever picks up or takes our namecard, will flip to the back, to see a cheesy pick up line and the discount code for our online retail.

Logo Text

T.W.C Company - By Husband

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• The LOGO needs to have these requirements
• - The words "T.W.C" to be the eye catcher and "Company" will be a follow after.
• - The words "By Husband" is a subtle wording to be added into the logo
• - The fronts for T.W.C Company must be serious and strong (No fanciful cursive etc) whilst the fonts for "By Husband" can be anything you deem fit.
• - We are looking at minimalistic design with maybe a rose image or design being included in the logo (Subtle, Bold, whichever)
• - The corporate colour is (Black, White, Red)
• The Business Card needs to have these requirements
• - The base colour of the card will be White
• - This card will bear either the Company calling card as a corporate identity and it should also be able to double up as a personal employee namecard.
• - The back of the namecard we will looking to insert a "pick up line" and our e-commerce discount code. So whoever picks up or takes our namecard, will flip to the back, to see a cheesy pick up line and the discount code for our online retail.
• The general idea is to provide a masculine touch to a female industry. So we are aiming at a Minimalist, UNISEX approach to the design.

Nice to have

• I'm imagining a red rose sprouting out of the word "company" or something along the line. But we really do welcome new fresh ideas of your own perception of our company identity

Should not have

• Please adhere strictly to the corporate colours of Black, White, Red
• No fanciful fonts for "T.W.C Company" only serious, strong fonts

---

Files

Download all files - 0.1 MB