• US$140

• 35 designs

• 9 designers

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T-shirt Design Brief

Fresh, retail style graphics to be screened on modern/contemporary tee shirts for our client TireStickers, a company that specializes in a newer trend of applying cool automotive brand names or graphics onto the sides of low-profile tires & wheels of exotic sports cars, racing cars, and other vehicles where owners wants to dress up their favorite cars. We're utilizing Bella + Canvas brand tees (styles 6004 and 3001C) in the colors of Deep Heather, and Gold, for both men's & ladies styles as the background color/canvas for the designs.

Our client demographic ranges from the euro-tuner car crowd to
exotic sports cars, therefore we're looking for edgy/contemporary graphics. Designs might include imagery of a Ferrari, Lamborghini, wide-body Porsche 911 Turbo or other exotic car with very nice wheels & low profile tires that have "TireStickers.com" in bright colors top and bottom on the tires as seen at www.tirestickers.com .. Maybe have a fat curvy outline of the vehicle, or a silhouette in a duo-tone and the TireStickers on the tires in color so they POP where the Tire Stickers branded tires are shown on the car. This should be a two location imprint on the shirt, and we are not opposed to a print location on the side of the shirt or in an odd spot if it looks rad.

www.youtube.com/watch?v=NYAZQwAkr4E#action=share

Target Market(s)

Young to mature adult auto enthusiasts with a passion for customization of their favorite vehicles...

Industry/Entity Type

Automotive

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Tire Stickers logo and branding incorporated into fresh contemporary graphics for retail / casual wear... Emphasis on the design as opposed to the brand (TireStickers) being too obvious, but logo & name definitely should be included (this is why I suggested TireStickers w/ logo on the tires themselves).
• To get an idea of the type of product and demographic, see www.tirestickers.com for reference.

Nice to have

• Use of bold graphics, patterns/grids?. Modern look and feel. Fresh concepts.

Should not have

• Since the imprint area on the shirt is approximately 15" wide X 17 tall, we do NOT have the ability to print all over the whole shirt. Therefore the design should not cover the entire shoulders, neck, sleeves etc.- rather traditional imprint locations are great, or off to one side but not too high etc.
• Dated look/feel. Should not appeal to older generations. No Times New Roman style fonts.

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Files

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