Breadscrumbs.com - Want to Buy a Logo Design

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This customer received 107 logo designs from 24 designers. They chose this logo design from changemyemailaddress as the winning design.
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Logo Design Brief
We're looking for an identity for a forthcoming online solution for agile project management. Colour scheme is not defined yet, so it's a blank canvas. It needs to be striking, modern and recognisable.
The agile idea is about splitting a project into "bite size" chunks, this is also reflected in the name.
Updates
Thank you for all the submissions so far. A lot of them are around bread or crumb based metaphors but they don't really say anything about what the project is about. With this in mind, we'd like designers to explore the "agile development" (cyclical, iteration-based) angle, maybe incorporating crumbs/bites/etc in some form.
As ex branding consultants ourselves, we understand that the looser the brief, the more difficult it ends up being to design for. Hopefully this will help add a little more constraint into the requirements.
Target Market(s)
Our market is small to medium sized businesses, both in the creative and technology sectors.
Logo Text
breadscrumbs.com
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Requirements
Must have
- We use dark interfaces, so the logo must work on a dark background and stand out. But, we need a variant that works on a white background for branded email, etc.
- Update: the word "scrum" should be highlighted or differentiated in some way.
Nice to have
- Ideally colourful, but that''s not essential. Would be nice to incorporate a mark that is also usable on its own (i.e. without breadscrumbs.com next to it).