Earthmoving machinery trader and stockfeed business in need of a new logo
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This customer received 73 logo designs from 34 designers. They chose this logo design from Halfull Media as the winning design.
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Logo Design Brief
The Mount White Industries Pty Ltd company encompasses a few successful business enterprises based north of Sydney. The major business is buying/selling earthmmoving machinery/equipment.
The second part to the business is retailing stockfeeds-hay, grains, chaffs to horse, livestock owners.
Other parts include property developments and farming.
As we run all operations under the one company name we need a logo that is fairly universal yet unique and can be applied across all mediums such as business cards, signage, brochures, promo items, stationary etc. across all business entities. The logo needs to communicate that we retail successful quality products.
Once we have established the logo would like designs for the stationary and business cards.
Updates
Project Deadline Extended
Reason: Have been away-back in the office Thursday to review and make a decision-have received some great designs so far-deciding is going to be difficult!
Added Friday, November 18, 2011
Target Market(s)
Machinery buyers-mostly males, stockfeed buyers-mostly female
Industry/Entity Type
Livestock
Logo Text
Mount White Industries
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- No mountain pictures, purple, brown, yellow colours