• £120

• 93 designs

• 29 designers

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Logo Design Brief

Snowdrop of Ludlow is a new independent gift shop that will be based in the rural town of Ludlow in England.

The shop will sell a wide range of giftware, homeware, furniture, traditional toys, greeting cards and curiosities. We will eventually open more shops, so the logo should be adaptable in the sense of the town name in the future: for example: "Snowdrop Of Hereford". The logo should not consist of more than four block colours in order that we can apply the logo to the shop facias using block cut vinyl. The logo will also be used in advertising and on commercial stationery. A logo more landscape would be preferable to portrait.

The shop is not going to be 'discount' and will attract a more affluent type of customer.

We like the logo attached, but the snowdrop wording element and image belongs to someone else, and I simply added the Of Ludlow component to illustrate the style that we are looking for.

Target Market(s)

Not a discount shop. Will attract more affluent customers both male and female.

Industry/Entity Type

Gift Shop

Logo Text

Snowdrop Of Ludlow

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Not more than 4 block colours so that it can be produced from cut vinyl without printing. Must be readable and not too complicated. Should be printable in black and white / greyscale as an alternative. Must be fully scalable.

Nice to have

• Simple, legible.

Should not have

• No complex process colours.

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