• NZ$160

• 45 designs

• 11 designers

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Logo Design Brief

We need a logo design for a new veterinary company called "Press Paws'. This company is going to be established as the first mobile veterinary clinic in Auckland City, with a view to develop an app later. As a brand, we are hoping to come across as adaptive, and changing with the busy world around us. We would therefore like the logo design to be button-like. Ideally we would like to incorporate a paw print as the 'button'. We would also like a simple but effective and modern design for the words 'press paws' to be used on the website and other advertising. We are unsure of colour scheme and would appreciate creative input. Traditionally we have seen other veterinary clinics use soft blues and greens etc however I am wondering if something different is needed now, such as a yellow or orange. I will leave that up to you to decide but please keep in mind that these colours will be our brand, and will therefore be used on our website and other advertising. The font can be all lower case or upper case, if you think it looks better. I have selected some colours that I like, but am open to your creative suggestions. If black font suits, that is fine! Please ignore uploaded image - i had to add an image to post the job.

Target Market(s)

Mainly professionals, due to the nature of our business it will be suited to busy people who find it hard to make to normal vet business hours. There are other people who will target our business, who are unable to leave home for various reasons i.e elderly

Industry/Entity Type

Veterinary

Contact Information for Business Card

Would like the words 'Press Paws' on the front with the paw print. Also would like our slogan, 'pet care at your fingertips' on the front as well as the website.
The info that we need on the card is-
website - www.presspaws.co.nz
phone -
email - vets@presspaws.co.nz
facebook - www.facebook.com/presspawsnz
(I will fill this in shortly - still to get a business phone number)

On the back could we have the services we offer -
- House calls
- Home euthanasia
- Vaccinations
- Food and nutritional services
- Online pharmacy

Logo Text

Press Paws

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Paw Print, "press paws" words,

Nice to have

• would like to see logos in place of words on the business card if possible i.e mail logo instead of the word 'email'. Also if possible, would like the front of the business card to be simple and not too cluttered. I would ideally like the email, phone number and facebook info to be on the back.

Should not have

• Too much cluttering of words and graphics

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