Bible study org needs an app icon that invites daily engagement, app #1
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This customer received 21 icon designs from 10 designers. They chose this icon design from shadowness as the winning design.
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Icon Design Brief
FOR RUNNINGFOXDESIGN--Please see "concept.pdf" added 03:28pm ET 18augus2016.
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UPDATE--thank you for good design submissions so far! Please consider this: key in on the concept of "discovering truth for yourself"--working to find something immeasurably valuable by searching the Bible for the secrets to the abundant life God has promised.
ORIGINAL BRIEF--God wants to speak to each of us through the Bible. Many people are intimidated by the Bible and the idea of studying the Bible can be intimidating. This app makes study simple by using simple markings and journalist questions—the 5 W’s and H (who, what, where, when, why and how) to make finding God’s message in every verse of the Bible clear.
The Key benefit of using this app is that users will meet with God directly through His book the Bible on a daily basis. When we meet with God, He changes us from the inside out so that we experience His power over our struggles and His joy in all of our circumstances. We experience God and He satisfies us.
Our team is launching three apps simultaneously--all benefits-driven (or “What's in it for me?”-driven) to reach people who want to be able to get God's message to them from the Bible in just a few minutes each day. We need app icons for three variants:
"Discover Truth For Yourself"
"Knowing God"
"Minute (Bible) Study"
This contest is for the "Discover Truth For Yourself" variant.
Key Distinctives of this App:
1. “Study” is a verb but can be intimidating. This simple, clear pre-marked Bible passage and subsequent questions will take app users directly to God’s word to see the truth of what He says for themselves. No filter. No commentary. No agenda beyond what God put in the Scripture itself.
2. It’s a connection between the App user and God through the Bible, every day for six consecutive days. That’s where the power is.
3. The app consists of an assortment of thematic Study Tracks. Study Tracks are 6 days in duration and each day will have 1-5 verses pre-marked to show the key words and phrases around a single truth from the text. Users will subscribe to a track
4. The pre-marked symbols on each day’s Bible text help the big idea leap off the page. It makes it clear who is talking to whom and what belief and/or behavior God is addressing.
5. App users will be able to respond to the questions each day, save their notes, forward meaningful content to others and request more tracks like the one they’re currently studying.
6. We will offer a growing list of study tracks within the app.
We have attached:
1. a rough mock up of the in-app experience
2. samples of app icons we like.
Thanks!
Updates
Thank you for very good design work. For my finalists, please see the update to the top of the creative brief and the new reference "concept.pdf" attached.
Added Thursday, August 18, 2016
Target Market(s)
People who want to engage with the Bible, English-speakers and readers. Available in the App Store and Google Play.
Industry/Entity Type
Education
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1. Inviting & engaging
- 2. Simplicity
- 3. Salience
- 4. Consistent with current design and file standards for App Store and Google Play.
Should not have
- No hate, shame or judgmentalism