LOGO then website design for In - Financial Group
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This customer received 280 logo designs from 73 designers. They chose this logo design from ArtTank as the winning design.
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Logo Design Brief
we need a logo for a new finance company In Financial Group we provide residential home loans & commercial loans, car leasing and suite of financial & insurance products and advice. We will aim to provide a superior level of service, making each customer feel like they are part of an exclusive club.
We want a strong eyecatching logo "current, new age, pop culture" (if makes sense) something clever that incorporates the word "IN" the logo design ? we want something that will work welll across all media platforms (FB,Insta,website, print). However we would like a number of different options. we will be looking at website & business card options as well - we want a logo that is instantly recognised , people will know and trust the business.
Business Core values - Honesty , Integrity, trust & customer/client always comes first.
Our Aim is to save people time and money while delivering significant value.
Updates
Project Deadline Extended Reason: we will provide feedback where we can and we are also looking at further refining the brief , we are also seeking some more input from additional designers and we appreciate the effort applied to what has been provided so far.Thank you for taking the time to respond. Added Sunday, September 18, 2016
Target Market(s)
People looking to save time and money, to have all their finance interests taken care of in one business with 1 call, people wanting to grow their property portfolios
Industry/Entity Type
Financial
Logo Text
In Financial Group , IFG , IN
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- IN incorporated in the design, the IN name may be carried across other business lines
- I just uploaded a sketch of a sphere, 3d effect, if we could get a city scape added/wrapped as a backdrop with "IN" superimposed that might work too in royal light blue