Humbl - Private label health food

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This customer received 97 logo designs from 41 designers. They chose this logo design from LJ Creation as the winning design.
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Logo Design Brief
Let's Be Natural is an organics and health food store in Canberra Australia and online, we have a wide range of products covering food, drink, skincare, cosmetics, yoga equipment and more. Please review our website for details. letsbenatural.com.au
We are starting a private label "Humbl" which will initially be focused health food, crackers, super foods, granolas, honey and nut butter. Key aspects of Humbl are:
- Humbl is down to earth and from the earth
- Humbl is all natural and/or organic
- Humbl is healthy, nutritious, real food.
- Humbl is not over-stated, Humble delivers more than what you were expecting or than what was stated.
- Humble is value for money
We would like proposals for a logo that represents this brand, along with example uses (e.g. a product label example).
We are also welcoming a key catch phrase to accompany it but not necessarily as a core part of the logo.
We have no preconceived ideas or requirements and leave it open creativley in order to get the best creative ideas flowing, however you should have some sort of consideration for our existing branding as they need to sit side by side.
Over to you.
Target Market(s)
Health nuts, people seeking natural and nutritious food.
Industry/Entity Type
Food Store
Logo Text
Humbl
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.