Gourmet Food Line Needs High End Logo Design

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This customer received 148 logo designs from 56 designers. They chose this logo design from illusion as the winning design.
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Logo Design Brief
This logo design is for a high end line of gourmet food products containing various kinds of peppers across the whole spectrum from jams/jellies, to bbq sauces to seasonings and more. We are based in Texas company. This logo needs to scream at the customer buy me ,it must standout, as there are thousands of gourmet products, so it must NOT be "run of the mill"
Possibly a "Tex-Mex" or Texas theme
Design must NOT be black and white only!
Should be bright
We will consider all designs from traditional to radical.
This logo will be used on our product labels, print advertising, web and much more.
Updates
Project Deadline Extended Reason: We are extending the deadline to allow more designers participate. Added Monday, September 26, 2016
We have added the following to the project brief: Logo should possibly have a "Tex-Mex" or Texas type theme, not required though. Added Monday, September 26, 2016
Target Market(s)
Foodies
Gourmet Market
Industry/Entity Type
Retail
Logo Text
HoT Pepper Queens (HoT is an acronym for Heart of Texas)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Other font styles liked:
- Designer may choose a font that best fits their design
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Vector format
- White background ONLY!
Nice to have
- see project description
Should not have
- see project description
- DO NOT submit multiples of a similar design (ie. only difference is in colors, fonts, etc), each design submitted by the same designer must be significantly different.