• US$200

• 43 designs

• 15 designers

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Logo Design Brief

in search of a logo design for my fitness company called "elliptiZen"

-- i develop fitness routines that combine breath-work, cardio/strength endurance, balance and core training with meditation, eastern philosophy, and original, edgy minimal/deep/tribal house music;

– the routines are designed to be done sitting in a chair, standing, or on cardio machines such as the elliptical and recumbent bike

-- i would like the two "ll"s in “elliptiZen” to symbolize the theme of letting go - two hands raised overhead (see my included example);

- the character "Z" should be capitalized and all others are lowercase;

-- the "Z" should be red and encircled with a background theme of yin/yang in black and white; the circle can be partial background for the "i" and "e", as well; the other letters should be red or black or white - i'm open...

– i'm looking to make the encircled “Z” a stand-alone logo as well; so i'm really trying to have that yin/yang portion pop! ;)

- the final design should be engaging to a broad range of persons and fitness levels, to the average person in general

Target Market(s)

- people who are interested in starting an exercise program

- people looking to add to their existing workouts

- t recovering from injuries

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Industry/Entity Type

Fitness

Logo Text

elliptiZen

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• must have the yin/yang theme with the "Z"

Nice to have

• it would be nice to incorporate the hands raised overhead as the two "ll"s

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Files