• US$170

• 76 designs

• 19 designers

---

Logo Design Brief

A new social benefit organization, just founded, that is committed to the establishment of a new country in which every single person on Earth is already a citizen: The Country of Earth. Not seeking to replace existing nations, but to instead stand co-equal to them as the world's first fully direct democracy. This will be the first logo for The Country of Earth Project.


We have provided two examples of what the logo might roughly look like, our first attempts. The third image, of the Earth from Space, will be used as the cover art for a book that we are publishing next year about this idea. Use this image for inspiration.

Target Market(s)

All citizens of Earth = Everyone

Industry/Entity Type

Non Profit

Logo Text

The Country of Earth Project

---

Logo styles of interest

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• A logo that illustrates that our entire world is in all our hands

Nice to have

• NOTE: The Logo Text used can be either "The Country of Earth" or "The Country of Earth Project". We find that when the full name is used, we like to see "Country of Earth" on a single line with "The" on the line above and "Project" on the line below, as at least one of the options for displaying our name.
• Probably: A globe showing all continents (Antartica can be minimized).
• Probably: Two hands cupping the globe. The hands might be colored like a rainbow, denoting diversity.
• If you do not use an image of the Earth, you must find a way to imply it.
• If you do not use hands, you must find a way to imply that the Earth is held by humanity
• If you can make it work without becoming too busy, elements might also include a bird of peace, and the Earth might be also held by a curved branch with green leaves on it, denoting sustainability.
• You do not need to use the words "The Country of Earth Project", but you can. It is possible that the logo might not have images, and only say "The Country of Earth Project" in some way, but we haven't seen a version of that which we like, yet. Or it could be a mix. Decorative fonts (selected in the brief) are not required, but can be used.

Should not have

• Logo Text should not emphasize the word Country.
• An Earth globe NOT showing all continents -- such as one showing only North and South America, or Africa and Europe, or Asian and Australia. Hands that appear to have a particular skin tone or color. Hands that are so open that the globe floats over them rather than being cupped within them. A globe that has lines or grids on it that indicate containment or separation, or lines or colors that denotes specific countries or political regions, or where the different continents or regions are denoted by distinct and separate colors (where Asia is red and North America is blue, for example).

---

Files

Download all files - 1.0 MB