Baylily Bell tents- revision of current logo

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Contest winning design

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This customer received 18 logo designs from 3 designers. They chose this logo design from ARTSM as the winning design.

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Logo Design Brief

I am the owner of a glamping business "Baylily Bell Tents" and have functioned for 5 years with a very limited logo which works well for my current business model. It is just text with a small pink heart at the end of the line. The current font I use is Cedarville cursive.

The reason I don't use anything more than this is that I use this to overlay on top of photographs to sell my hire products. This has been successful for me for the last 5 years however now I am branching out into sales I need to adapt it.

I am just about to branch out into a physical products sales arm of the business to help create revenue during our quieter seasons and therefore need to have a play with my logo to make it fit for purpose on my products. This will be printed.

I would like to use the existing font and heart but would drop the "bell tents" part of the line to read just "Baylily" I would then like to be able to interchange with different words...STYLE, SLEEP, PLAY [ depending on the product I am selling ]

Ideally I would like these sub words to be separate from the Baylily name and not in the same line.

I have also never managed to secure a very high resolution version of my existing logo so would ideally like someone to recreate this is a high res format too.

For the most part these logos will be printed on my products in one colour so would prefer to keep all text white.

Target Market(s)

Glampers, travellers, people who like the outdoors

Industry/Entity Type

Business

Logo Text

Baylily -STYLE [ or SLEEP or PLAY]


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Other font styles liked:
  • part of the logo needs to be cedarville cursive, the other part is the choice of the designer

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • My existing typeface and pink heart from original logo
  • The extra word [style, sleep, play] needs to be separated out either to the side or underneath. This doesn't have to be in the same font as the original.
  • This product is likely to be printed with the logo in white.
Should not have
  • Complex patterns or pictures, this is just an extension of what I currently already have.

Files
JPEG
Payments
1st place
£70
Participation payments x 2
£15
Total
£100

Project Deadline
30 Oct 2016 14:15:47 UTC
Language