• C$150

• 29 designs

• 5 designers

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Brochure Design Brief

We produce interactive video software for businesses such as manufacturers, health care, aerospace and others. We need a brochure that explains the benefits of video, interactive video and our product Ascend. A particular focus is value and return on investment. looking at two 8.5 by 11

The facts behind Ascend
The Power of Video
· It’s accurate - Video is the next best thing to being there. Forrester Research’s Dr. James McQuivey estimates that one minute of video is the equivalent of 1.8 million words. It’s the best way to capture knowledge and know how

· It’s simple to create – everyone carries a camera on their phone and has a webcam

· It’s inexpensive – everything from equipment availability, storage, bandwidth to professional talent has decreased in cost substantially

· It reduces costs - According to Microsoft, the company’s internal video portal has become the go-to substitute for some in-class training which has helped reduce costs of training from $320/hour to $17/hour.

“Video has become pervasive in society. The millennials entering the workforce, camera in pocket, has changed the landscape of knowledge capture, and sharing for future generations. Gone are the days of traditional classroom instruction. Ascend has made capturing knowledge and know how simple.” John Hudson, CEO Zavango Corp.

The Power of Interactivity
· User Engagement increases - storytelling capability adds emotion and emphasis with Interactivity and branching

· Faster to learn with better retention – we see the results everyday and this is supported with data from leading researchers seeing gains of over 50%

· It creates measurability – tracking of progress and achievement


“Ascend allows enterprises to easily engage both customers and employees through the use of high quality interactive videos”, Jim Lundy, Aragon Research

The Power of Zavango Ascend
Simple to use – it brings the power of video and interactivity together in a way that lets anyone quickly produce and deploy effective content.

Measurement and analytics - you can have a much visibility into the users journey and results as you need

Works anywhere, any device – you can use Ascend on any device, anywhere

Connects to your other systems – its designed to easily communicate to other systems you use or of course it can be used just on its own

Multi-language captions/subtitles with auto translation capability. Supports multiple audiotracks for different languages


“We are constantly searching for new technologies to take our exceptional education experience to even higher levels. Adding the Ascend product allows us to deliver a very rich self-paced online education experience.” Eyal Marmareli, CTO, Online Training Academy

Target Market(s)

Business - manufacturers, health, transportation, education

Industry/Entity Type

Business Software

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Clean modern professional look that is congruent with our website www.zavango.com

Nice to have

• Select use of images in line with website

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Files