• US$400

• 98 designs

• 21 designers

---

Packaging Design Brief

NOTE: added Dec 12
I have added a photo below of another product. The element we like is the "stripes" through the packaging. We would like you to consider this element.




Good day all!

Our product is a candy coated chocolate. You'd know them as M&M's or Smarties (not the US version of it, but the one everywhere else).

They are small, 1cm diameter. They are available in a bunch of colors. And they are very very tasty!

Need:
(1) One BASE design
(2) 2 different background versions of it (colors) - but we will leave that up to you
(3) the package should be BRIGHT . likely we will make it very glossy.
(4) its a kids product, not some sort of dark chocolate from some obscure plantation in some organic zero emission area. Its just fun chocolate!
(5) we do NOT need a mascot. We want only the product featured and the name
(6) at least ONE of the products has to be broken/open in order to show that its chocolate filled.

PRODUCT NAME:

"POP IT!"

Colors of the candy (outside):
Red
Purple
Yellow
Green
Blue
Brown

Package Dimensions:
16cm long
7cm high


This should be an easy one! no mascot and simple elliptical multi color candies!

Once we have narrowed down to 2-3 final designs we will ask for slogan etc to be put in.

After we select the winner, we will ask for some small assistance to pie up the package with bar codes etc

Target Market(s)

Kids!

Industry/Entity Type

Product

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• MUST HAVE FUN!
  
  If you need some ideas, please look up
  "Nestle Smarties" on google images.
  
  M&Ms packaging is too mature for our taste. Something in between the two.
  
  The product will look 90% similar to an M&M. 1cm diameter and about 5mm high.

---

Files

Download all files - 0.8 MB