• C$150

• 184 designs

• 51 designers

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Logo Design Brief

We're Group Benefits Unlimited. There are many things our company stands for and our clients know that. They also affectionately refer to us by our acronym - "GBU"

The challenge is to create our new "gbu" or "GBU" logo while maintaining a connection to the existing logo (attached)

We're proud of who we are and we don't want to change anything about us; this project isn't a rebranding but sort of 'branding 2.0'.

We're open to simple letter-based acronym logos as well as graphic logos but the idea here is simple and sophisticated. We'd like to maintain our image while incorporating a secondary acronym-based logo - we'll be using both versions all the time.

If you can build us the best "GBU" logo (upper or lower case is fine), we'd also consider exploring with you other pending design projects on a private basis.

For additional information, please don't hesitate to reach out. My name is Mike Dvern and you can consider me the creative director for this project.

Target Market(s)

b2b, business to business, corporate clients, business owners, executives

Industry/Entity Type

Insurance

Logo Text

gbu

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• current, elegant and corporate feel.
• please stick to given color palette.

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Files

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