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Wellness and Personal Training business needs a Logo Design
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This customer received 194 logo designs from 57 designers. They chose this logo design from designgreen as the winning design.
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A$400
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194 designs
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57 designers
Logo Design Brief
I need a new logo design for a new business I'm starting up that will be offering Personal Training, Wellness Coaching, Nutrition Support and Weight Loss Counselling. The name of my business is Embrace Wellness. The thinking behind the name is that Wellness represents a "whole person" "natural" or "holistic" approach to a person's health and fitness. The word Embrace works on two levels in my mind: Firstly, it's about the person going out and taking their Wellness and welcoming it into their lives. Secondly, from my perspective as the business owner, it also means that I'm "embracing" them and supporting them on their journey to wellness. I want to build their confidence, pick them up when they fail and be their biggest cheerleader. In the logo it might be easier to get across the Wellness message because I'm getting a lot of designs with stick figures in a circle/semi-circle to convey the embrace message and that type of design isn't what I'm after. In terms of colours, I'd like to see colours that are generally associated with health and Wellness. The design does not have to include stick people. I would like something simple and recognisable and something that will work in colour, black and white etc.
Updates
Project Deadline Extended
Reason: To give more time for people to submit a design based on more accurate brief, that includes not wanting a person/people depicted in the design.
Added Monday, September 30, 2013
Project Deadline Extended
Reason: Just to finalise things and wait for revisions to come through. Thanks everyone :-)
Added Wednesday, October 09, 2013
Target Market(s)
I am mainly targeting overweight men and women of all ages who want to achieve their weight loss and wellness goals
Industry/Entity Type
Health
Logo Text
Embrace Wellness
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- I am interested in seeing designs that do something clever with just the name, so including a design within the letters of the word. Or developing a unique logo.
Should not have
- I don't want black in the design and I don't like blue and red together.
No stick figure looking people in the logo.
I also don't like hearts used within the design. I would like to appeal to men and women and I understand heart is associated with health, but it can also look like a love heart.