• A$191

• 202 designs

• 69 designers

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Logo Design Brief

WHO WE ARE

At Social Planet, our passion is helping local communities be great places to live.

We do this by helping local people, the place-makers and the community organisers run higher quality, more accessible, and financially sustainable activities and programs.

We provide an online platform that streamlines activity promotion and management so that activity providers can spend their valuable time and resources better servicing their community.

Collaboration and knowledge sharing is central to the way we work.

IMPRESSIONS

Core impressions we wish to convey:
* Social Planet is a place where everyone can have fun participating in quality activities run by trusted providers.
* We provide a foundation for communities to build upon and grow.

Secondary impressions:
* Customers are invited to explore their interests and discover new ones.
* Everybody (including older or disabled) should feel comfortable among friends.
* We give communities the building blocks and tools to create great places to live.

LOGO USAGE

The logo will be used as a general brand logo. It will primarily appear on a website.

Target Market(s)

While we want to appeal to everyone, the main audience is expected to be adults and older.

Industry/Entity Type

Events

Logo Text

Social Planet

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• KEY REQUIREMENTS FOR LOGO
• Simple and easy to recognise.
• Line art or simple art for any graphic elements.
• Less emphasis on planet concepts. Our focus is on local communities.
• Includes name “Social Planet”.
• Prefer fonts from Google Fonts or other font library that does not require purchase.
• Font should be sans serif.

Nice to have

• DESIGN GUIDE
• Here is a link to Pinterest board with design styles that we find appealing.
• https://www.pinterest.com/social_planet/logo-design-inspiration/

Should not have

• No gradients.