Harry Jones Design, Logo/branding
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This customer received 176 logo designs from 49 designers. They chose this logo design from Paulsein as the winning design.
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Logo Design Brief
Logo design - Ideally 2D.
The brand already exists as JONA Design however we feel it is lost and confusing so we are changing it to my name.
Potential in the future to have the logo animated on the loading page of the website so bear this in mind as potentially there will be more work. We also want additional graphics to tie in to the site.
The business specialises in building illuminated signs, light boxes and neons however we are moving into other areas of design including sculptural lighting, furniture and interior objects.
I would like the logo to represent these elements of design in some way.
This business started in London and now is launching in Berlin so I would like that to come across in the text.
I want the logo to be bold, have architectural structure to it and to also have a natural hand-made element. This is a personal brand and I am the designer so people need to feel that come across.
Main colours in our work are : Black, White, Grey, Red. Open to other suggestions.
Website for inspiration is : www.jonadesign.co.uk
Facebook page for recent projects is :https://www.facebook.com/HarryJonesDesign/
Target Market(s)
20 - 50yrs business owners, start ups, pop-up shops, retail, food and beverage industry. Music, artists and record labels.
Logo Text
Harry Jones design. (then underneath) London / Berlin
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- simplicity, style, Memorability. Needs to pop out lights a Light in the dark.