Logo Design for Real Estate Co.
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This customer received 28 logo designs from 3 designers. They chose this logo design from anonrotide as the winning design.
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Logo Design Brief
We need a logo for a real estate company. The logo will go on signs, business cards, website, etc.
The name of the company is: Townsend Realty Group
It should communicate strength and professionalism.
My favorite colors are orange, blue and green.
Idea 1: clean, simple, non-intricate design of the mythological phoenix bird. The phoenix symbolizes re-birth, starting over, a new beginning - which is exactly what many are doing when they buy or sell a home.
I've attached a few illustrations of phoenix birds that I like for reference (especially the top row).
Idea 2: Simple colored boxes behind the three letters TRG (initials of Townsend Resource Group). So an Orange box with the letter T, Blue with R, Green with G. Maybe stagger the boxes up vertically to make it more interesting.
Target Market(s)
Home buyers, home sellers.
Industry/Entity Type
Real Estate
Logo Text
Townsend Realty Group
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Other font styles liked:
- really don't know what to expect around fonts
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- a creative illustrative image of the mythological phoenix bird.
Nice to have
- the colors - Orange, dark Blue, Green
Should not have
- the phoenix bird should not be intricate and detailed like a tattoo, should be clean and simple.