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Legal Communications Training Company Logo Design
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This customer received 206 logo designs from 48 designers. They chose this logo design from Antony72 as the winning design.
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US$400
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206 designs
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48 designers
Logo Design Brief
The name of the company is Assurety Training (to be known as Assurety).
We provide legal communication training to those who are about to face or may face a court hearing in the future. Combining the legal expertise of leading barristers and the communication expertise of highly experienced personal communication coaches, we give people the tools that will allow them to give evidence in a congruent and credible manner, should they be called to give evidence.
We use experiential and modern techniques, utiilising theatre and roleplay methodology, so that our courses and workshops are far from traditional. We are a high-end exclusive training provider.
Our values are: Excellence. Quality. Innovation. Unique. Expertise. Bespoke.
We must be seen as 100% trustworthy and credible. High-end clients must have confidence that they are using the cutting edge market leaders. But as important is our unique and innovative style, so this also needs to be reflected in the logo.
We require a strong, clean logo, that can also be used on our letter head / website / business cards / presentations / hand out materials. It must look expensive, professional and high class, but It MUST also reflect our innovative and creative edge identity, in terms of the training tools and style we use. The logo must reflect this modern interactive quality, whilst at the same time define an exclusive professional service provider – Unquestioned expertise but with a strong personality.
Updates
Project Deadline Extended
Reason: We are now guaranteeing the project and we have modified the brief in light of some of the designs already received. We will be sending out feedback to those who have already submitted designs as well as inviting further new submissions.
Added Tuesday, January 31, 2012
Project Deadline Extended
Reason: We have extended the project, as one of our team has been away until yesterday and we need to make the decision as a group. It also gives us time to give some further feedback to the designers who have kindly submitted new designs over the past week or so.
Many thanks to all those who have been working so hard on this. Much appreciated.
Jason
Added Tuesday, February 14, 2012
Target Market(s)
Large corporate companies and individual executives facing a court hearing
Industry/Entity Type
Professional Service
Logo Text
Assurety (option to add Training) Possible Tagline (optional) - Innovative. Expert. Bespoke.
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We want the design to reflect the innovative and creative edge to our training. Although it must remain professional we do not want it to look like an insurance company - it must be exciting and have personality too.
Nice to have
- We would like a logo design that incorporates 3 elements:
a) An abstract image/symbol/styling that can be incorporated into/be part of the main word. One example (but not a pre-requisite) of this would be to use the A of Assurety and create an image/design around this.
b) The word Assurety.
c) The Tagline
Whilst we need all three to work together as one congruent Logo, we would also like to be able to use a) on its own and b) on its own.
Should not have
- We do not want any obvious legal symbols such as the scales of justice, wigs, gowns etc
We do NOT want it to look like a bank or an insurance company - please see the above re 'Must Have' innovative and cutting edge exciting style.