• US$700

• 117 designs

• 19 designers

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Web Design Brief

We need a web site for a new toy called "Toot Toot Bike". The bike is a plastic, non motorized ride on toy for kids ages 1.5 - 5 years of age. The bike is being launched in three colors, red, blue and pink, though we may include a black option too.

For the web site we want something bold and colorful that communicates fun, therefore NO dull colors like black or grey. Nothing too cluttered. We want the site to attract the attention of kids but also give the parents a sense of confidence in our professionalism as a trustworthy toy company. The home page should focus on the bike, with different views of the bike and a small write-up on some of its key features. We would also like the home page to have a video of the bike in play. A obvious link to the shopping basket must be present as well. The site must include a shopping basket and ordering system.

Attached is a screenshot of a site that has the colourfulness and playfulness that we are looking for. Please have a look.

The bike images attached are renderings from the CAD software, actual high res photos will be used when the site is developed.

The product logo is attached and MUST be used on the site. It must be BOLD and can be incorporated into the actual website design.

The site pages are:
Home
Gallery
Buy
Contact

Competitors:
www.littletikes.com
www.ybikeusa.com
I do not like either of their sites.

We only have one product at this time, so the site is to be focused on that product, not a whole catalog of products. It is really a single product with the ability to purchase.

Target Market(s)

Parents, children ages 1.5 - 5.

Industry/Entity Type

It Company

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Please use the logo attached, but feel free to use different colors.

Should not have

• Dull colors like black and grey

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Files

Download all files - 4.4 MB