Logo Design - For Company Specialising in Electronic Product Design and Consulting

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This customer received 350 logo designs from 68 designers. They chose this logo design from sikamcoy222 as the winning design.
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Velos Electronics is an electronics design and consulting company, with a focus on telemetry systems. We provide bespoke hardware and software solutions to our clients - with great attention to detail. No effort is spared in delivering a user-friendly, top-quality and highly performant solution. Our services enable our clients to collect, store, share and visualise data from their internet-connected devices so that they may effectively leverage the information produced. Our philosophy is that no data is useless, whether produced by big industry or the hobbyist.
We require a logo design that represents the ethos of Velos: forward-thinking, creative, modern, professional and high quality. The name "Velos" translates from Greek into "Arrow" and our current logo uses the "V" to make an arrowhead. We've found that the combination is rather cliched and we really, really want to move away from that concept. Attached are some styles of logos that are along the lines of what we are looking for.
Updates
Hello designers! From all the submissions so far we have figured out a few things.
1) The style of font that we like is similar to "Handel Sans ef"
2) A lot of designs come have "VE" inside a circle. We'd like to see a little variation
Please take these into consideration when submitting designs. We look forward to seeing your work!
Added Tuesday, February 14, 2017
Target Market(s)
Large, multinational companies; small-medium enterprises; and the online, open-source community.
Industry/Entity Type
Electronics
Logo Text
Velos Electronics (the word "Electronics" may be omitted if the logo works better without it).
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- My project must have a look that conveys our approach - forward-thinking, creative, modern, professional and high quality.
Should not have
- References to arrows, speed and the "V" in Velos should not be the focus by itself so lettermark style logos should include the V and the E from the name Velos Electronics. The attached file "Velos existing logo" is our current logo... we've grown to really, really dislike it.