CrossFit Merced - Third Annual Holiday Throwdown Competition Shirt
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This customer received 43 t-shirt designs from 14 designers. They chose this t-shirt design from gekgrfx as the winning design.
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T-shirt Design Brief
We need a shirt design for our Third Annual Holiday Throwdown Competition - held December 14, 2013 in Merced- in the middle of California's San Joaquin Valley.
If you're (somehow) unfamiliar with CrossFit it's a fitness program designed around "constantly varied, functional movements done at high intensity" (checkout crossfit.com or crossfitmerced.com - though our website isn't too fancy).
This shirt will be given to competitors as well as event staff (different color shirts) and what we're most going for is cool - we want to produce as shirt that folks want to wear months and years after the event is over.
We're not locked into any particular design aesthetic for the shirt (besides awesome).
We're looking for a two or three color design that is suitable for printing on multiple colors of shirts.
We have to co-sponsor of the event (they're helping with prize donations) and we need to work their logos onto the shirt back - Hylete and Progenx.
We'll attach their artwork to the post (and will provide print quality art for the selected design). The attached colors are completely optional but the font is not.
We've attached a traditional "t-shirt front" we've used before but we're not wedded to this graphic.
Updates
Project Deadline Extended
Reason: Several designers have contacted me to see if the deadline can be extended through the weekend so we have updated the deadline. We are on a production deadline though and it won't go past this extension.
Added Tuesday, October 15, 2013
Project Deadline Extended
Reason: Final revisions.
Added Tuesday, October 22, 2013
Project Deadline Extended
Reason: Final revisions
Added Wednesday, October 23, 2013
Target Market(s)
Fit, hip athletic folks (though including weekday warriors and stay at home moms who rock) in their 20s - 40s
Industry/Entity Type
Printing
Look and feel
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Traditional
Modern
Personable
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Feminine
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Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 2 or 3 color design
Our co-sponsors "Hylete" and "Progenex" on the back