Logo and launcher icon design for a sports betting app.

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This customer received 77 logo designs from 26 designers. They chose this logo design from STierney as the winning design.
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We need a logo and a launcher icon (app icon) design for our sports betting brand.
Our brand name is "odds10".
"odds" quote the ratio of the payout amount, including the original stake, to the stake itself. (e.g: "2.25" means you get paid $225 for a winning $100 bet)
"10" is the uniform number of most successful soccer players in history, including Pele, Maradona and Messi.
We use Google's Material Design on our website and mobile apps.
Two very basic design ideas are attached to this brief.
Target Market(s)
Demographics: Male, 18-50, European.
Audience interests: Soccer and sports betting.
Industry/Entity Type
Betting
Logo Text
odds10
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Launcher icon (app icon) must meet the standards of Google's Play Store and Apple's App Store.
- From 36x36 pixels to 1024x1024 pixels, the icon should look great on all devices.
- For more information:
- https://developer.android.com/guide/practices/ui_guidelines/icon_design_launcher.html
- https://developer.apple.com/ios/human-interface-guidelines/graphics/app-icon/
Should not have
- No colored background.
- We can not open .SKETCH files. Please deliver your files in .ai format.
- Avoid using orange and red colors in your designs.