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Udemy Course Image for Productivity Course
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This customer received 33 graphic designs from 4 designers. They chose this graphic design from Paulo Duelli as the winning design.
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33 designs
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Graphic Design Brief
I have a nice and useful Udemy course but the sales are low.
Maybe it is because of the course image?
https://www.udemy.com/300-percent-productivity/
The thing is I don't know whether a serious design (like my project management course) or a totally different design (like my become the excel hero) course is the way too go.
Maybe it should be something cool the target person can identify with.
In a way the course is a "lifestyle product" because working long hours is easy. But working tight and good while having time for your hobbies is different.
PS
Here are the requirements for the picture dimensions etc.:
https://support.udemy.com/hc/en-us/articles/229232347-Course-Image-Quality-Standards
Updates
Hi there,it is important that the image has not the classic cartoon / clipart style which many competitors use.Please look at examples from Udemy, they even make that for free:https://info.udemy.com/course-image-design.htmlThere are 3 radio buttons1.) Illustrated2.) Photographic3.) CombinationMy thoughts:1.) That is what I mean. My assumption is it is always(?) too generic.There are some exceptions of course like this guy here, I like his images because they are very fresh: https://www.udemy.com/user/janbrinkmann/). The bottom line is it should not look like the course images they sell on fiverr.2.) If the picture is really good and nails it: sure. Look at my project management course. The picture is good an people buy it.3.) Maybe that is the way too go becaus you can actually design something. You could combine a photo with an effect or nice filter or... I don't know.Thank you!Sebastian Added Monday, March 20, 2017
Target Market(s)
The buyer is most probably a private person, not a company.
However he/she is working in a company, maybe as a project manager or something.
In any case he has time issues and needs a way out. He does not want to stay longer in the office every day. He feels that there must be a way to get everything done in time and still being successful.
Industry/Entity Type
Education
Font styles to use
Other font styles liked:
- No text allowed in course image
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Please surprise me because you are the designer. :-)
- However, here are 5 examples I like and 3 examples I hate
- Like 1: https://www.udemy.com/seo-suchmaschinenoptimierung/
- Like 2: https://www.udemy.com/rhetorik-crashkurs/ (of course with stock person then)
- Like 3: https://www.udemy.com/ios-mit-swift-am-beispiel-von-praxisnahen-apps/learn/v4/overview
- Like 4: https://www.udemy.com/projektmanagement/
- Like 5: https://www.udemy.com/sql-bootcamp/
- Hate 1: https://www.udemy.com/produktivitat-im-arbeitsalltag/
- Hate 2: https://www.fiverr.com/elmalak/create-your-udemy-course-image
- Hate 3: https://www.fiverr.com/snehalwagh06/udemy-course-image-design-online
- You see: I hate the cheap design of: "let's click some clipart together and that's it."
- The image must also related to the course title/content of course.
- Please beware: I might change the course title. I am always trying new tiles so don't show a "god" or something. But you see that I struggle (or let's say play around) with the combination lifestyle + professionalism.
Nice to have
- Same text from project description above: (The thing is I don't know whether a serious design (like my project management course) or a totally different design (like my become the excel hero) course is the way too go.
- Please surprise me as long as it does not look like cheap fiverr designs.
- Maybe it should be something cool the target person can identify with.
- In a way the course is a "lifestyle product" because working long hours is easy. But working tight and good while having time for your hobbies is different.)
- Maybe you shoult look what sticks out in the Udemy search results.
Should not have
- I cannot bear the Udemy standard images and cheap fiverr designs anymore. ;)