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Boombox Beverages, Packaging Design Project

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This customer received 73 packaging designs from 25 designers. They chose this packaging design from rszucs as the winning design.

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  • Closed - Design Selected
  • Guaranteed
  • Budget US$900
  • Number of designs 73 designs
  • Number of designers 25 designers
Packaging Design Brief

We need an awesome package design for Boombox Beverages' initial product launch.

Our company was founded with the idea of creating an innovative alcoholic beverage product that caters to a previously under-served market of millenials aged 21-30 who love to have a good time. The product will be served in a box with a plastic bladder and a spigot.

**Although our product will be served in a box similar to Franzia or Peter Vella, we are NOT in the wine category. BoomBox will focus on spirit based beverages.

We've chosen a great logo to use as the foundation for our package design. We will attach a jpeg version for your reference. You do NOT need to stick to the colors that we have used for the logo - but your colors should be bold, fun, and inviting.

We're looking forward to seeing your work!

-B3

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Updates

Hey All!


Thanks so much for your contributions so far!! We want to clarify a couple things as we move forward.  Our product will be a spirit-based alcoholic beverage in a box.  We Boombox is more reminiscent of "portable jungle juice" rather than repackaged table wine.  We'll be looking at designs that aim younger and and are a little more daring.  We hope this helps to clarify our goals.

We're also looking at differentiating through alternative package dimensions.  Though we want to stay with a 5 liter size, we would be interested in looking at dimensions that look more like a boombox (longer and shorter than a Franzia box).   

One possible combination would be 30 cm wide x 18 cm high x 11 cm deep.  Though you do not to adhere to these dimensions, we hope it will help by providing you with further direction.

Thanks SO much and we're looking forward to working with you!

 - B3

Added Tuesday, January 10, 2012

Project Deadline Extended
Added Saturday, January 21, 2012

Industry/Entity Type

Plastic

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Files
EPS
BoomboxLogo Friday, 06 January 2012 21:30:35
Friday, January 6, 2012
Payments
1st place
US$600
2nd place
US$200
3rd place
US$100
Total
US$900
Project Deadline
24 Jan 2012 03:28:42 UTC
Language
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