• A$150

• 140 designs

• 46 designers

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Logo Design Brief

We need a corporate logo for our new business improvement and consulting firm. Our company is based in Sydney Australia and focuses on helping medium sized companies to grow. Our specialty is helping business improve their Commercial, Operational and Governance processes which rapidly leads to improved profitability and growth. We want the logo to convey professionalism and focus. The logo will be primarily used on power point presentations, report covers and footers, website, letterhead, business cards etc.

Target Market(s)

The people who buy our services are the owners and executives of medium sized businesses. Typically manufacturing, distribution and commercial services businesses.

Industry/Entity Type

Business Service

Logo Text

COG Industries note also use COGi as the abbreviation for our name

Number of Pages Required

1 page

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A logo that can be used with or without the company name "COG Industries".
• High definition versions that can be used for digital and print materials.
• UPDATE TO THE BRIEF: it is becoming apparent from the initial submissions that a simple acronym is not going to be distinctive enough for the brand. The most interesting submissions are doing interesting things with the letter forms or the interactions between the letters. Designers are also encouraged to look beyond the acronym. Hope that helps, thanks to everyone who is helping us.

Nice to have

• We would like to use the logo colours to establish the corporate pallet.
• We may have occasions when we need the logo to work on a black background as well as on white.

Should not have

• I have attached a copy of our current logo. We do not like the current logo. It is too bland, has no icon that makes the acronym unique, the colours are too bland.

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Files

Download all files - 0.3 MB