• US$169

• 17 designs

• 5 designers

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Brochure Design Brief

We need an updated version of our existing testing brochure. The purpose of the brochure is to give patients information about their test: what the test is for, what will happen during the test, the duration of the test, and any preparation that is required.

The brochure should communicate professionalism, credibility, and dedication to patient care. It needs to be easy to read, with the test prep instructions particularly emphasized.

We want to stay with our current format: 8x14, parallel fold.

We are one practice with two different locations and office names.

Target Market(s)

male and female cardiology patients, 50+, 6th grade reading level

Industry/Entity Type

Medical Imaging

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The order of the content must be the same:
• 1. Locations and the Cardiac Testing Guide
• 2. Testing Services list
• 3. Services available at Winchester and Martinsburg Offices
• 4. Services only at Winchester Office
• 5. Services only at Winchester Medical Center
• 6. How to Obtain Your Test Results
• Prep Instructions can go anywhere that makes sense layout wise, but need visual emphasis. If the patient doesn't follow the instructions we are unable to do the test so the prep is very important.
• our logos
• our red is pantone 207
• Remove 888-837-7062 from Winchester location contact information
• Change 540-542-1844 to 540-662-0306 on Winchester location contact information

Nice to have

• Illustrations or anatomic photos are great.

Should not have

• Stock cardiac imagery that involves people. Stock photos without people are fine.

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Files

Download all files - 2.5 MB