MapleFell...A REMOTE MOUNTAIN RETREAT and it's Logo Design

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This customer received 1023 logo designs from 219 designers. They chose this logo design from Masnung as the winning design.

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Logo Design Brief

There is an brief Update I want to make. I'm seeing a great deal of Cardinals, before, on, around, atop the words MapleFell. I suggested that because that was the best I could come up with, but that isn't the only option we are open to. Think animals of the forest, squirrels, foxes, owls, bears, or deer. Also keep in mind that this logo must be able to be forged out of metal to be placed atop our gates to our property, so that requires a bit of Masculinity to pull off. Having said that we are not looking to market to hunters, but Brides-to-be and families that want to get away from the city. We are in the country but we are marketing to bring a touch of "Cabin Chic" to the area. Having said that, please read original brief...


We are in need of a Logo our forest retreat in Western New York.
We have created a remote destination in the Enchanted Mountains of New York State. We are looking to market this retreat for events as well as short term rentals where our guests can come and disconnect from their hectic lives and reconnect with their families, nature and the world around them. Logo will be used on all formal correspondence, both digital and paper. We also plan to build a gate to the entrance of the retreat with the sprawling logo overhead forged in metal. The logo should incorporate the color RED along with either a cardinal, maple leaf or both. (just suggestions not limitations) Please be creative on forest creature usage. We have an affinity to the Cardinal but aren't restricted to it. Font should be a script.

The name is MapleFell, one word with the "M" and "F" capitalized. The final design should communicate a simple, serene, sophisticated connection to nature,

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Updates

Designers, Thank you for all your hard work and creativity. Please note that i have updated the brief and added some examples of the Iron signs for inspiration. Again, these are just inspiration and not meant to limit you in any way. No horses in our designs please. Thank you again for all of your hard work and dedication to our project.MapleFell Design Team. Added Wednesday, May 3, 2017

Dear Designers,I've been informed to update the brief to include The LGBT Community in the Target Market. Use this information to give a subtle nod. No Rainbow Flags or Rainbow Colors. Keep the Red, Black, Grey, Brown, Orange color theme please.If you have already been given notice that your design will be considered by the selection committee, this new information DOES NOT affect that standing. Those wonderfully creative designs will still be considered as they are still worthy.Thank you for all of your hard work and creativity. There are some very beautiful designs coming in. We are very excited. And looking forward to what promises to be, a very difficult selection process. Added Thursday, May 4, 2017

Brief Updated. Please review "nice to haves"
Added Friday, May 5, 2017

I want to thank you all for you submissions. We are no longer accepting any new designs but if I have reached out to you with a minor adjustment, please do so as I plan to gather these all up and submit final selections to the Committee on Monday the 22nd of May for review and then selection. I suspect the selection processes will take no longer a than a week. Thank you again for your hard work and dedication to this project. We received over 1000 designs which has been an amazing honor. Thank you again.
Added Wednesday, May 17, 2017

Target Market(s)

LGBT Community, Star Gazers, Family Reunions, Weddings, Weekenders,

Industry/Entity Type

Hospitality

Logo Text

MapleFell


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)


Font styles to use
Script

Colors

Colors selected by the customer to be used in the logo design:

ec1f27
000000
474747

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Use a touch of Red as an accent. Please use Alpine, Montague or Kensington Script please. If you think you have some font similar to these three you are welcome to submit an example.
Nice to have
  • Cardinal, Maple leaves, fox, or deer... any forest animal that helps us achieve the Serene, simple sophisticated connection to nature. I'm updating this because my previous description was too specific and we were getting too much of the same ideas, so, this is your chance to show us something we weren't thinking of. We do Love the Cardinal though. Very interested in representations of Two's please.
  • Love to have some ideas of Two Cardinals intwined in flight, similar to the yin and yang but not black and white but rather shades of red, black and grey. I have uploaded a picture for inspiration...Remember, do not want to have an obvious Yin and Yang but a "ariel shot" of the the two bird circling in flight, balance and the dynamic colors are a want. Please don't place the image within a circle.
  • The Idea of Two Stags is resonating well with the partners too. Find a way to bring that to the paper and we will love to work further with you.
  • If the concept is good, we are also up to fanciful Ideas too. A fox shooting a maple leaf with a bow and arrow, a fox head made from a maple leaf, or a cardinal that is made out a maple leaf. I've uploaded ideas in the image section.
Should not have
  • No block letters

Files
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fox3 Friday, 05 May 2017 22:04:46
Friday, May 5, 2017
Payments
1st place
US$410
2nd place
US$125
3rd place
US$100
Participation payments x 3
US$40
Participation payments x 7
US$10
Total
US$825

Project Deadline
16 May 2017 18:40:40 UTC
Language

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