Fitness training logo design based on exercises that use the fundamentals of gymnastics
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This customer received 237 logo designs from 75 designers. They chose this logo design from amboge as the winning design.
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Logo Design Brief
Tailored flexibility, fitness and conditioning classes for individuals, groups, schools, elite sports people using the fundamentals of gymnastics. Look and feel is to be non gender specific using s San serif font. I would like to see options that focus on a clever use of negative space and or colour to create dual imagery that is relevant to either gymnastics / fitness / gym or the human body. Please see link below to logos that use a clever use of negative space.https://www.google.com.au/search?q=clever+negative+logo+designs&sa=X&tbm=isch&tbo=u&source=univ&ved=0ahUKEwiexpzLjpXUAhXIpZQKHWmHBFAQsAQIUA&biw=1280&bih=557I'm aiming for a unique, professional and recognisable brand identity that can be used across a range of products. Happy to discuss.
Target Market(s)
Individuals, groups, schools, elite sports people using the fundamentals of gymnastics.
Industry/Entity Type
Fitness
Logo Text
GymBody
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Original, professional, contemporary look and feel. San serif font. The logo should feature the words GYMBODY in upper case no spaces with an original graphic device that represents the human body not just two letters combined.
Nice to have
- Option 1. Clever use of negative space, I would like to see options that focus on a clever use of negative space featuring the human body.
- Option 2. Fine abstract lines that represent the gymnastics floor area, straight line of the balance beam, uneven bars or vault. Not a straight redraw of each apparatus.
Should not have
- Clip art images. No images of body builders, weights or stero type gym silhouettes.