• C$150

• 118 designs

• 50 designers

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Logo Design Brief

Behr Advisory Group is a newly formed company providing financial plans for new start-up companies, independent business owners, and entrepreneurs. We believe that as a self-employed individual, there is already a lot to manage so we want to make growing your business as seamless and carefree as possible. We create strategic plans for business owners so they can focus on what's really important to them, their business. We help them grow their investments, protect their income and create retirement income / pensions for them to retire on.

We want the logo design for Behr Advisory Group to be light, bright, creative and welcoming. We want to steer away from the common rigid traditional financial corporation logos. Our team members are super adaptable, easy-going and attentive. We want to become our client's friend and help them every step of the way as they build their business and work towards achieving their goals.

We would like to see the logo design in bright colours but steer away from orange and gray colour scheme. We are open to all other colour choices for the logo. The logo should be modern, creative and have a welcoming vibe. The demographic we are targeting is generally between the ages of 30-45 years old.

Target Market(s)

Entrepreneurs and business owners who are either starting out or have established themselves for a few years. Between ages 30-45 years old.

Industry/Entity Type

Financial Planning

Logo Text

Behr Advisory Group

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A modern, creative and welcoming vibe to it. Colours should be bright but still professional because it is the financial industry still.

Nice to have

• Something related to growth because we're all about growing with the business and the start-ups from the beginning until they make it big. We want a friendly logo that shows them that they can trust us and that we are going to be there for them the entire step of the way.
• Company took it's name after the founder's dog Behr. Included a photo of Behr in the attached image section below.

Should not have

• The colours Gray and Orange

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Files

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