Development of a logo and associated brand for a start up construction related company

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This customer received 166 logo designs from 56 designers. They chose this logo design from JoGraphicDesign as the winning design.
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Logo Design Brief
Logo and associated name branding for a start up company. As a company we are aiming to an entry offer that is flexible and focussed on client outcomes but at the same time conveying experience . Our proposition is multi disciplined and we are looking to grow through future Aquistion so need to eatablish the headline brand but have flexiblity to add other similar business types after , I.E real 8 'planning', 'education', 'insurance' etc
Target Market(s)
It's a construction planning and project management company, looking to attract mature developers, land owners, SME's and associates property professionals
Industry/Entity Type
Construction
Logo Text
Real8 Group
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Bold stand out stand out text, simple in its design but creative use of shapes for the 8, consider use of octagons for the 8.
Nice to have
- Some variety to height structure, it's a short name which needs something to make it look attractive but established.
- Colour scheme as set out below, prefer 2 tone, incorporating light grey with bright contrast