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CInco de Mayo Slot Tournament Invite
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This customer received 15 envelope designs from 5 designers. They chose this envelope design from LFS Designs as the winning design.
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US$430
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15 designs
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5 designers
Envelope Design Brief
We would like to have concepts to promote to our loyal players our Cinco De Mayo Slot Tournment. The Tournament is free and will be held in May but not necessarily on May 5th but still would like to have the theme.
Invite should be either a 6 x 9 postcard or a 6 x 18 folded to 6 x 9 self mailer. Use the templates included. Concept submission should include Front AND BACK to be considered.
Updates
new live templates for postcard and self mailer including links have been uploaded to place your designs in. Pls remember concepts should think out both sides of the device.
Added Monday, January 23, 2012
We have reposted the template files for postcard and self mailer with the links and fonts as requested. your concepts can have different fonts as needed to communicate the concept, however place them into the template for consideration when you post them pls.
Added Monday, January 23, 2012
Target Market(s)
25-54 - Slot Tournament Players. We are a regional gaming casino so our best players are LOCAL. We're not a las vegas casino.
last years sample invite is show/attached for reference.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Use the template to put your visual concepts in. You can also include a headline to help sell the concept.
We would like to having it gaming but with more cleverness such as:
Instead of Just a SLot Machine graphically treated, maybe a headline like FELINE LUCKY? Use Cats and then bend their tails to form 7 7 7. Its a WINK to make something more Conceptual vs just showing literal slot machines.
SHould be Colorful and Premium, You have 3 seconds to catch their attention so make it look so. If you want to get a rough sense of who we are visit ameristar.com to see the calibur of our properties.
Should not have
- Be Childish or gimicky