Small craft coffee roaster requires logo/brand design

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This customer received 154 logo designs from 53 designers. They chose this logo design from M.A.D. Co as the winning design.
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- Bundled Project 1
Logo Design Brief
I need a logo/brand/packaging design for my UK based coffee roasting company called "Arabica Knights". I currently just have my one product which is the main seasonal espresso blend but want continuity when I offer different types. I have originally made a logo and modified one of the characters as it was a $ sign as part of the "attitude" font set. I am happy to continue using the font if the designer feels they can make it work or am also happy to completely change it. I would like to add colour somehow and have this as flexible in th brand design. The logo is likely to be just stamped on a Kraft bag as is currently so probably best to stick with black or with a version in black. For examples of logo/brands styles I like see www.climpsonandsons.com & www.brickbrewery.co.uk.
Target Market(s)
I am aiming my product primarily at independent trendy/artisan/local type cafes so want the logo/brand to reflect this. It should be cool but accessible.
Industry/Entity Type
Coffee Shop
Contact Information for Business Card
I would like these simple & clever in design.
Logo Text
Arabica Knights / Craft coffee roasters / Est. 2016
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A well thought out logo. Great set of brand colours to be used along side the logo.
Nice to have
- Examples with separate labels for the coffee packaging
Should not have
- Generic logos and colours
Files
Payments
Total
£110
Project Deadline
30 Jul 2017 18:14:03 UTCProject Upgrades
Bundled project(s)
- offering £29 business card design to winner