First Aid Bar logo - logo for a mobile bar that features first aid supplies & is staffed by a medic

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This customer received 123 logo designs from 39 designers. They chose this logo design from jeac as the winning design.
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Logo Design Brief
We need a logo for our new venture: First Aid Bar (sm). Under/attached to the logo should be the small tagline: powered by Parachute Consulting LLC (our company - this is a new division of Parachute) The service: a small portable bar that has first aid supplies, to be staffed by our medics. The dilemma: we want the logo to convey a main look/message, but we want to use the bars in various settings: parties with alcohol consumption, weddings, triathlons, children's birthday parties, etc. The bar has a removable vellum-type panel, so we can change the background, but we need a consistent logo with font, color, etc. for use always. We want to show that we are safe, but fun.
Target Market(s)
Party-goers, celebrities, parents, wedding candidates, sporting events, movie casting people, concert promoters, hospitality industry people
Industry/Entity Type
Consulting
Logo Text
first aid bar (lower case? with the service mark - sm) Second line: Powered by Parachute Consulting LLC
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Other font styles liked:
- calibri
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A cool feel, the ability to be used in various settings - on the attached sushi bar image, we like the treatment of the word: -bar-
Nice to have
- Make it fun, but still have the message that we are medics - safety + fun
- ALSO, PLEASE SEE OUR PARACHUTE LOGO (ATTACHED HERE NOW) - COULD WE USE THAT IN ANY WAY? OR HAVE AN IMAGE IN THE BACKGROUND?
Should not have
- Boringness