• US$300

• 228 designs

• 91 designers

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Logo Design Brief

We need a logo design for a new brand of lenses that protect the eyes from the harmful effects of High Energy Visible (HEV) light, otherwise known as "Blue". These lenses will be worn in ready to wear clip-ons and will help deal with issues like glare, and also the adverse effects of blue light on sleep (it creates problems for our natural biorhythms because when we look at laptops, iPads etc.. at night, it tricks us into thinking it is day time. Our approach to addressing this issue is very LOGICAL. (Hence the name) We use different filters for different times of the day, AND we also provide a little bit of plus power (magnification) in the clips to aid with helping the eyes focus at the working distance (usually less than 30")

Target Market(s)

Eyecare Porfessionals who will carry the lenses in their optical stores, and consumers who will be interested in protecting their eyes, and preserving their comofrt and their sleep cycle

Industry/Entity Type

Electronic

Logo Text

Blue Logic Lenses - Intelligent light management

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A clear reference to optics and lenses, although we will feature clip-ons, it is not the only application . We may make reading glasses and sunglasses as well.

Nice to have

• A clear tie on to the light emitted from smart phones, computer screens, tablets etc...

Should not have

• We don't refer to actual "harm" form blue light as this is yet to be proven in clinical studies (but it will be)