GC Tracker logo for a venture capital fund foused on virtual reality and videogames
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This customer received 160 logo designs from 33 designers. They chose this logo design from Graphic Junction as the winning design.
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Logo Design Brief
Need to develop a logo for this venture capital fund. Would like to incorporate subtly the "G" of "Greycroft," https://www.greycroft.com, and perhaps fonts and complimentary color palette, but incorporate the iconography of a Tracker - someone who hunted animals in pioneer days in the US or Canada. There are a lot of images of native Americans with their ear to the ground, so the G could indicate that or it could be included in a pioneer telescope image or it could be in a raccoon skinned hat like https://www.walmart.com/ip/Davy-Crockett-or-Daniel-Boon-Style-Coon-Skin-Hat-with-Real-Tail-Size-Medium/815182184?wmlspartner=wlpa&selectedSellerId=8169&adid=22222222228072330755&wmlspartner=wmtlabs&wl0=&wl1=g&wl2=m&wl3=182951377095&wl4=pla-287825643577&wl5=9030959&wl6=&wl7=&wl8=&wl9=pla&wl10=115786456&wl11=online&wl12=815182184&wl13=&veh=sem
Target Market(s)
Entrepreneurs, other investors, press
Industry/Entity Type
Venture Capital
Logo Text
GC Tracker - Hunting along the frontier of VR, AR, eSports and video games
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must work in b&w and color