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Logo design for a branded nutraceutical Ingredient: Vega-De(3)-Light
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This customer received 152 logo designs from 47 designers. They chose this logo design from Jay Design as the winning design.
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US$150
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152 designs
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47 designers
Logo Design Brief
We need a logo design for a branded nutraceutical ingredient we just introduced to the US market.
Brand name: Vega-De(3)-Light
Vega-De(3)-Light is our brand name for our 100% Vegan, 100% natural Vitamin D3.
Vitamin D3 is an important nutrient for bone health, and it often called the “Sunshine Vitamin” as sunlight will increase the Vitamin D3 in human body.
Most Vitamin D3 in the market is derived from Lanolin (Sheep Wool), an animal product and not suitable for Vegan/Vegetarian.
Our innovative Vega-De(3)-Light is 100% derived from a vegetal source and there’re a perfect D3 supplement for Vegan/Vegetarian.
The brand name itself intends to highlight the following messages:
“V” --- Implies Vitamin & Vegan
“Vega” --- Implies Vegan
“De(3)” --- Implies it is D3 (as these is another form of Vitamin D, D2 which is less effective), and also implies the word Delight with following parts.
“Light” ---- Implies sun light as D3 is also called Sunshine Vitamin, and also implies the word Delight when put together with previous parts.
“Delight” ---- implies health and happiness
Please note that it will depends on the final design to decide how exactly our Brand name will shows. It can be “Vega-Delight”, “Vega-De-Light” or “VegaDelight”.
The reason we put it as De(3) is that we might have to options here: One is to twist the letter E and make it look like a 3, the other is to keep it as “De” but insert a shape of 3 at the upper right corner of D (probably a 3 in a circle shape?).
The design shall highlight the letter V, D and 3 (or the twisted E looks like 3).
The “light” part shall be either italic or in different color, or both.
Target audience will be manufacturers of dietary supplements and functional foods targeting Vegan/Vegetarian consumers.
Sanying Xu
Nutraland USA, Inc.
Updates
Dear All,
Thanks for all your designs submitted, but so far we could not see many designs combining the message of D3 + Delight well in the artwork. We really need to stress that "3", either by put it inside or outside the letter "D", or twist the "e" in "Delight" to make it look like a "3". This "3" is an element we MUST HAVE in the design.
Please consider this when you submit new designs or revisions.
Thanks!
Nutraland
Added Wednesday, August 23, 2017
Target Market(s)
manufacturers of dietary supplements and functional foods targeting Vegan/Vegetarian consumers.
Logo Text
VegaDelight
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Eye-Catchy