• £210

• 146 designs

• 8 designers

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Logo Design Brief

We are setting up a new food takeaway business in Dorking, Surrey. We need a logo to be used on our signage, print advertising and website.

The concept of our business is to create healthy, quality food to takeaway. Frying will be kept to a minimum. We will use good quality British (and where possible local) ingredients and cook them exceptionally well, to produce tasty, takeaway meals.

The aim is to produce food that busy parents would feel happy to take away and serve to their families, as a quick, easy option.

The name of our business is The Roast Office - our premises are the old sub-post office so we are taking advantage of the fact that people know the building as the Old Post Office, and know where it is. We think there may be an opportunity to play on the Post Office idea, using a similar logo shape and style to the UK Post Office one. (In our marketing we may use lines like - 1st Class Deliveries)

We would like to see designs which use a vivid green - some of the things we think this represents:
- healthy food,
- modern, fresh approach,
- clean and fresh,
- speed, convenience.
Our core menu is:
- Roast Chicken (including free range)
- Gourmet Burgers
- Fishcakes
Accompanied by exciting healthy sides including luxury salad pots, vegetable dishes, french fries, oven cooked potato wedges.

Target Market(s)

All Dorking residents

Industry/Entity Type

Advertising

Logo Text

Roast Office or The Roast Office

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.