Information Security Consulting Startup Needs a Logo
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This customer received 226 logo designs from 67 designers. They chose this logo design from :) (: as the winning design.
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We are a new startup that provides information security consulting services for enterprise customers. We are looking for a basic logo design that can be used on our website, business cards & legal docs.
I have attached an example of a logo that incorporates concepts that we have affinity towards, however we are not artists and are open to better artistic vision.
The name of the startup is Null Security, however we also operate under "NullSec". Either name can be used on logo design, depending on what looks better.
Updates
Amazing designs, thank you everyone. Have been sharing with my team for feedback. There are several designs they are currently partial to. I've updated the project description with additional themes we've seen that weren't specifically mentioned, but we've seen in the designs (additions noted with a *):- 'Sinister' aspects (reflecting the intrinsic offensive/defense nature of infosec)- Themes incorporating predatory insects (mantis/spider/scorpion/wasp/etc)* Themes incorporating 'grey hat' (https://en.wikipedia.org/wiki/Grey_hat).* Themes incorporating key traditional security (keys, locks, vaults, etc).* Coloring: we are partial to green, black, grey (traditional infosec colors).* Fonts: Thicker, bolder fonts ("imposing") appear to work better with the overall theme. Added Saturday, August 26, 2017
Project Deadline Extended
Reason: I have extended the date for submissions until the 9th. I apologize, I'm working with a team and it took us some time to initially get our thoughts together about the submissions and what we are looking for. I have rated all the designs, provided specific feedback to the top rated designs, provided general feedback for all designs, and updated the product brief with additional information.
Thank you!
Added Wednesday, September 6, 2017
Target Market(s)
Enterprise IT, Consulting, Research
Industry/Entity Type
Information Technology
Logo Text
Null Security / NullSec / NULLSEC / NS
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - a distinctive graphic that can be used across all branding
- - company name incorporated, but logo can also stand on its own
- - black and white only
Nice to have
- - 'Sinister' aspects (reflecting the intrinsic offensive/defense nature of infosec)
- - Themes incorporating predatory insects (mantis/spider/scorpion/wasp/etc)
- - Themes incorporating 'grey hat' (https://en.wikipedia.org/wiki/Grey_hat).
- - Themes incorporating key traditional security (keys, locks, vaults, etc).
- - Coloring: we are partial to green, black, grey (traditional infosec colors)
- - Fonts: Thicker, bolder fonts ("imposing") appear to work better with the overall theme.
- UPDATE (2017.09.06)
- - We're big fans of bold fonts. Apparently, the bolder the better. Caps are great. Here's some examples of fonts we really like:
- - https://www.behance.net/gallery/24752323/THE-BOLD-FONT
- - https://www.fontsquirrel.com/fonts/Molot
- - http://www.fontfabric.com/code-free-font-3/
- - https://www.fontsquirrel.com/fonts/MinstrelPosterWHG
- - https://www.behance.net/gallery/8079675/MUNICIPAL-FREE-Type-face
- We're interested in seeing what some contrast between NULL & SECURITY would look like, similar to this: http://imgur.com/a/riuyL (probably with all caps, but bold/nonbold contrast).
- - We'd like to see some color variations. The overview mentions green (traditional information security colors (i.e.: https://goo.gl/k7gYHy).
- - We like 'Null Security' rather than 'NS' and 'NullSec'. It feels more professional.