• £110

• 127 designs

• 39 designers

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Logo Design Brief

'Baby of London' is a new company designing and supplying baby clothes and accessories.

We need a new logo. There are many company logos that incorporate the location of the company in their name or logo, and I've included some in the attachment.

We want a logo with a strong bold use of the word 'baby', the 'of London' element could be smaller, in line with some of the examples shown. However, the logo should not be text only.

Target Market(s)

New parents & those wanting to purchase a gift for new parents.

Industry/Entity Type

Baby Care

Logo Text

Baby Of London

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The words 'Baby Of London'

Nice to have

• On the inspiration sheet, I like the 'Malford of London' logo as it contains type and appropriate imagery included in the logo.
• I also like the 'City of London' logo. Any crest design could include the Eagle and Child myth:
• http://www.eagleandchild.com/about-us/history
• http://eagleandchildbispham.co.uk/the-legend
• https://www.bing.com/images/search?view=detailV2&ccid=jE0AmCuR&id=92BCE6004F5B83C1465A84E90BF2398C56A0A982&thid=OIP.jE0AmCuRmS8AnBZesIEl2QEkEs&q=Stanley+Heraldry&simid=608026186654419146&selectedIndex=19&ajaxhist=0
• https://en.wikipedia.org/wiki/Metropolitan_Borough_of_Knowsley#/media/File:Coat_of_arms_of_Knowsley_Metropolitan_Borough_Council.png

Should not have

• Just text

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