College Retail Supplier needs brand name & logo for tech products
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This customer received 56 logo designs from 23 designers. They chose this logo design from haidar90 2 as the winning design.
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Logo Design Brief
What We Want
New Brand Name and Corresponding Logo/Design for a family of Technology Products. This product line will be focused on "better quality at super economical prices" AND the brand must be universal in nature to be used on all of these types of products: earbuds, headphones, speakers, cables, cases, tablet/laptop sleeves, etc.
Please Note:
The name and logo/design must be original (not currently trademarked) and the design should be modern enough to attract the college/university student marketplace. The brand needs to scream quality to both campus store administrators and end user customers. From your submission, we hope to also create packaging design (blister pack, hang tag, counter and/or floor displays) that will entice campus stores to stock our branded products.
Who We Are:
indiCo (goindico.com) is a collaborative that supports self-operation of independent campus stores throughout North America. We provide participating stores with operational efficiencies, buying power and customized solutions. We believe in disrupting the status quo to lower barriers to education and student success—we want to keep more dollars on campus to benefit students.
Headquartered in Oberlin, Ohio, indiCo represents active buyers at 1,500 college stores in North America. The indiCo Global Sourcing Team purchases multiple general merchandise products from domestic and global suppliers, including school/office supplies, tech/mobile accessories, collegiate apparel and gifts. Combining high-quality products with low cost alternatives, indiCo offers the strength of purchasing as a group while serving needs at individual stores of any size.
Updates
Project Deadline Extended Reason: Thank you for all of your designs. In an effort to provide as many design opportunities as possible and find the perfect fit for our needs, we've extended the deadline of this project. We look forward to seeing what you submit. Added Tuesday, September 19, 2017
Target Market(s)
College students, Campus Personnel
Industry/Entity Type
Retail
Logo Text
[your choice - we are looking for many options]
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Original name of brand and corresponding logo/design
- Modern design to attract college age, young adults
Nice to have
- may include "by indiCo" or "from indiCo" but not absolutely necessary