• US$200

• 47 designs

• 26 designers

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Logo Design Brief

We need a logo for our new CrossFit Gym in Lakewood, Washington State. The Name is CrossFit 253 which is based on the telephone area code. At the heart of CrossFit is a program based on Functional movements that are Constantly Varied and conducted at a High Intensity. It incorporates Gymnastics, Olympic Weightlifting, Strongman lifts, Mobility Exercises, Rowing, Running, Swimming, etc.
We would like to see the logo reflect some part of our values. The Values of CrossFit 253 are 1) Constant Improvement-being better today than you were yesterday. 2) Competition from supportive team members and Competition from within. 3) A Community that is considered an extended family. 4) Generosity of Coaches and Team Members alike. 5) Transparency-No hidden secrets in what we do. 6) Determination. 7) Accountable- you are accountable to yourself, to your teammates, and to your coaches.

We would also like to see a the local area represented in the Logo. The area Lakewood is Pierce County, Washington. Mount Rainer is prominent in about every view. Joint Base Lewis-McChord is immediately adjacent to Lakewood. This area is also the final leg of Lewis and Clark's Expedition, thus the name Joint Base LEWIS-McChord. The area has a large Military veteran population.

We would love the logo to transportable to the website, Business cards, and apparel.

Target Market(s)

The population that we are trying to attract is really all ages, but focused on 25-50 (I know that is still pretty large).

Industry/Entity Type

Business

Logo Text

CrossFit 253, The Path to Elite Fitness

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.